Meet Our Founder
Linna Zack is the driving force behind our mission to uncover and deliver good skin days from Nature’s miracle healer: Succulent plants.
Inspired by her personal battle with experiencing multiple, chronic skin conditions developed during serving in the military, Linna decided there had to be a better way to combat skin issues without consuming dermatologist-prescribed oral medications with potential side effects. After numerous futile attempts at finding a cure through over-the-counter skincare products, she sets out to formulate an all-natural skincare solution for healthier, radiant skin.
After 4 years of research and development, Linna developed a natural skincare range based upon Kalanchoe daigremontiana, a succulent that has been shown to heal, protect, and address skin concerns – thanks to its high bio-hydrating properties. Kalanchoe diagremontiana extracts strengthen the skin’s natural defense and protect against external aggressions by activating the skin’s natural ability to regenerate and detoxify itself. Truly cruelty-free, none of our products or ingredients are tested on animals.